AI-Powered Market Intelligence

Real market research
for <$100.
Not $5k. Not weeks.
5 minutes.

Stop building on assumptions. Synthelos gives you a live room of AI-simulated customers — brutally honest, demographically matched, ready in minutes.

12×
Faster than hiring a research agency
5min
Average time to first actionable insight
8
Specialized research modules
Pricing Strategy Customer Perception Competitive Positioning Landing Page Optimization Feature Prioritization Messaging Clarity Market Gaps Ad Copy Testing Pricing Strategy Customer Perception Competitive Positioning Landing Page Optimization Feature Prioritization Messaging Clarity Market Gaps Ad Copy Testing
The difference

The decisions that
matter most are made
with incomplete data

i
Launch with conviction, not guesswork
Know exactly how your market will respond before you ship, spend, or commit. Surface the objections, hesitations, and delight moments your customers have — on demand, in minutes.
ii
Price your product to win, not to wonder
Stop leaving money on the table. Our price sensitivity tools tell you exactly where willingness-to-pay lives — and what justification makes a premium price feel like a bargain.
iii
Write copy that actually converts
Your headline has one job. We tell you if it's doing it — and show you the exact words that create urgency, clarity, and trust for your specific audience, not a generic one.
iv
Move faster than your competitors
Traditional research takes weeks. We deliver the same strategic depth in minutes — so your team can iterate, decide, and ship while others are still scheduling kickoff calls.
Live session — Pricing test
Analyzing
MJ
Marcus J. · 34, Marketing Manager
"At $29 I'd sign up without thinking twice. Once you get past $49 I'd want to see a proper demo first before committing."
● Price-sensitive, trial-likely
SL
Sofia L. · 41, VP Product
"$79/mo is completely reasonable if it replaces one agency brief. Honestly I'd go up to $200 without blinking — the ROI is obvious."
● High willingness-to-pay
DK
Derek K. · 28, Founder
"Give me one free run with no card required. If the output is solid, I'd happily pay $59 a month — maybe more."
● Needs proof-of-value first
The modules

Eight instruments.
One complete picture.

Each module is a precision research instrument, engineered for a specific strategic question. Use one. Use all eight. The intelligence compounds.

🧠
AI Focus Groups
Deploy a fully simulated focus group of up to 20 demographically matched participants in minutes. Each synthetic respondent carries a distinct persona — age, income, psychographics, lived experience — and engages with your questions the way a real person would: candidly, inconsistently, and with genuine nuance. Run concept tests, messaging evaluations, or open-ended discovery sessions at a fraction of the time and cost of traditional qualitative research.
Qualitative depth, at quantitative speed
📊
Conjoint Analysis
Present your audience with carefully constructed trade-off scenarios and let the math do the rest. Conjoint Analysis reveals exactly how much each feature, bundle, or attribute is worth to your customers — expressed in preference scores your whole team can act on. Stop debating roadmap priorities in a vacuum and start making decisions backed by statistically grounded customer preference data.
Prioritize what customers will actually pay for
💰
Price Sensitivity
Using the Van Westendorp Price Sensitivity Meter, we surface the four critical price thresholds that define how your market perceives value: too cheap, acceptable, expensive, and prohibitive. The result is a defensible, data-backed pricing range — and the confidence to charge what your product is actually worth rather than what feels safe in a room full of opinions.
Charge more. Lose fewer customers doing it.
🌐
Website Analyzer
Submit any live URL and receive a structured critique from a simulated panel of first-time visitors. The module evaluates clarity of value proposition, visual trust signals, navigation friction, and call-to-action effectiveness — then surfaces the specific moments where visitors lose confidence and leave. Conversion optimization rooted in human perception, not guesswork or generic best practices.
Fix what's silently costing you conversions
📣
Ad Messaging Feedback & Testing
Submit headlines, taglines, hooks, and calls-to-action for evaluation by your target demographic before a single dollar hits a platform. Run side-by-side comparisons across multiple variants and receive sentiment breakdowns, resonance scores, and participant-level reasoning. Know which message lands before you spend on it — not after.
Eliminate wasted ad spend at the source
⚔️
Competitor Analysis
Pit your brand directly against your closest competitors through the eyes of a shared target audience. Provide websites, ads, and landing pages from both sides and receive an impartial evaluation of perceived trust, messaging clarity, differentiation strength, and value proposition. Know exactly where you're losing the comparison — and where you're winning it without realizing.
Compete with clarity, not assumption
🧪
Concept Testing
Place two or more versions of a product, design, feature, or concept in front of your target audience simultaneously and let them decide. Concept Testing runs true side-by-side comparisons across demographic segments — revealing not just which option wins, but precisely why, and for whom. The definitive tool for making decisions between alternatives with confidence rather than committee opinion.
Choose between options with evidence, not instinct
🔍
Pain Point Discovery
The most commercially valuable research isn't what customers love — it's what they're quietly enduring. Pain Point Discovery maps the unspoken frustrations, fragile workarounds, and unmet expectations that exist in your market right now. Identify the gaps your competitors have normalized, and build toward the solution your customers have been waiting for someone to name. It's the module that turns a decent product into a category-defining one.
Build what the market has been silently asking for
How it works

From blank page
to boardroom-ready
insight

1
Tell us what's at stake
Describe your business and the decision you're trying to make. Our AI recommends the exact research approach for your goal — no methodology expertise required.
2
Define who you want in the room
Set demographics, job titles, income, psychographics. We populate the session with synthetic participants who think, react, and push back just like the real people you're trying to reach.
3
Watch the honest reactions come in
Each participant has a distinct voice and worldview. They'll tell you what they love, what confused them, and what made them want to leave. Some will surprise you.
4
Walk away with a decision, not a spreadsheet
A rich dashboard pulls signal from noise — sentiment scores, recurring themes, journey maps. Export a polished, branded PDF report in one click.
What people say

Honest takes from
people who've used it

Pricing

One good insight pays
for itself. Immediately.

No per-seat fees. No agency markups. No waiting weeks for a PDF that raises more questions than it answers.

Starter
$0
Free, forever
Try the platform with full access to one module of your choice. No card, no commitment.
  • 1 module of your choosing
  • 2 research sessions to use as you like
Start for free
Most popular
Pro
$49
per month, billed annually
For teams who know which questions they need answered. Pick your 3 modules and go deep.
  • 3 modules of your choosing
  • 6 research sessions per month
  • Up to 8 AI participants per session
  • 1 custom AI research plan per month (doesn't count toward your 6)
  • Priority processing
Get started
Unlimited
$99
per month, billed annually
Full platform access with no restrictions. For teams who run research constantly and can't afford a ceiling.
  • All 8 modules, fully unlocked
  • Unlimited research sessions
  • Full roster of AI participants per session
  • Unlimited branded PDF report exports
  • AI research plan assistant
  • Priority processing
  • Advanced analytics & team sharing
Get started
Enterprise
Custom
Let's talk
For organizations running ongoing research programs at scale with custom requirements.
  • Everything in Unlimited
  • Custom persona libraries
  • SSO & team management
  • API access & integrations
  • Dedicated success manager
  • White-label reporting
Contact sales

Your next decision is
too important to guess

Run your first research session free. No card. No forms. Just the truth about what your customers actually think.

Free forever plan available · No credit card required · Results in under 5 minutes